EASY DOES IT' DI GOLDFORD, IL POP SOUL CHE CONQUISTA TIKTOK!
GoldFord, the acclaimed singer-songwriter known for his rich, emotive voice and timeless blend of pop and soul, returns with his radiant new single ‘Easy Does It’—a joyful, soul-infused anthem that radiates warmth from the very first note.
Following the global success of his breakout track ‘Orange Blossoms’, which has amassed over 70 million streams, and earned praise from artists like Sam Smith, SZA, and Noah Kahan, GoldFord continues his remarkable ascent. Across his solo work and collaborations, his music has now surpassed half a billion streams globally.
‘Easy Does It’ is making serious waves—streaming over 100,000 times daily and charting on Spotify’s Viral Charts in the US, UK, Australia, New Zealand, Ireland, Denmark, and Norway. It’s also been featured on key editorial playlists including Pop Rising and Summer Pop.
Driven by his mission to tell authentic stories, GoldFord continues to champion themes of mental health, healing, and emotional connection. Over the past year, he’s increased his Spotify audience by 500% and grown his TikTok presence by over 5000%.
This summer, he embarks on a world tour, including a headline London show at Scala on 22 October—recently upgraded due to demand. Shows in Manchester, Glasgow, and Amsterdam are sold out, with Berlin and Paris close behind.
“His voice is both comforting and raw—like a hug that leaves you thinking,” said Complex UK, while Earmilk noted, “He’s crafting a new soul language—modern, meaningful, magnetic.”
Eileen Carpio